Bloom & Buckle
Campaign Design, Visual Identity, Social Media Design
Bloom & Buckle is a campaign-driven brand concept that reimagines Western style as a bold, feminine statement. For this project,I developed the brand identity and campaign system rooted in empowerment, texture, and modern design, and created social media graphics and digital assets to extend the brand across platforms.
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Bloom & Buckle
Bloom & Buckle is a conceptual footwear brand that reinterprets Western aesthetics through a feminine and contemporary perspective. Combining natural textures, warm tones, and expressive styling, the project explores identity and the balance between structure and softness within fashion branding.